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WWO’s own Jane McGonigal delivered the closing keynote at the South By Southwest (SXSW) conference, and her theme was “the future of happiness” featuring of course “games as the ultimate happiness engine.” World Without Oil was a case study in her talk, which may seem odd, as one doesn’t normally associate an oil crisis (real or simulated) with happiness. But as she spelled out in her talk, the latest research on happiness shows otherwise. As Jane aptly put it, “happiness is not (just) a warm puppy”; lasting happiness actually has more to do with doing something worthwhile with people you like, and that’s WWO all over. See Jane’s slideshow (and Soulja Boy dance) via her blog, Avant Game (edit) and a transcript of her talk by ARG mastermind Dan Hon of Six To Start. (photo by Ken Eklund)
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WWO wins the Activism Award at South By Southwest – thanks Krystyn for pointing us to this great photo at WIRED. And thanks ARGNet for spreading the news. Kudos to all the members of the WWO team – a well-deserved honor.
Folks, you should check out the other finalists in the SXSW Activism category – they are all great sites:
Day 3 of the SXSW Interactive Festival – finding lots of interest in the idea of using ARGs in serious ways. Tonight’s the night of the SXSW web awards, and WWO is up for an award in the “making the world a better place” (Activism) category: Cathy Fischer of ITVS, Dee Cook and I are on hand and Jane McGonigal is flying in even as I write this. (And we hope to connect with even more WWO teammates by phone.) Double awards tension for us, as ITVS’ Independent Lens is also up for an award in the Classic category. Looking forward to a fun evening and very much thinking about the thousands of individual contributions that have brought us here… Thinking that it’s like The Wizard of Oz: it’s not the people behind the curtain, but the players in front who have given the WWO story courage, brains, and most of all, heart.
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